Between Charm and Fright: Dialogue with the “Other”. An Analysis of AI Practices in Professional and Everyday Life

Authors

DOI:

https://doi.org/10.14515/monitoring.2024.5.2766

Keywords:

artificial intelligence, generative neural networks, AI ethics, education, science, creative industries, media, everyday life, society

Abstract

The “neural network revolution” that is discussed today by both theorists and practitioners of the technological, manufacturing, and media industries is taking place in a dramatically changing world of tragic confrontations, crisis of global institutions, re-establishment of political and economic state partnerships and alliances, formation of supranational technological digital ecosystems. All this requires serious reflection on the part of science, at the interdisciplinary level and in a variety of thematic and subject areas of knowledge.

This article outlines some vectors of academic discussions related, among others, to the triumphant invasion of artificial intelligence (and especially generative neural networks) into various spheres of human activity, communication, and creativity; to the risks and challenges brought by generative artificial intelligence into the life of society; to the emotional adaptation of homo sapiens to communication with a non-human but “intelligent” agent. The authors conclude with a review of articles included in the special issue of the Monitoring of Public Opinion: Economic and Social Changes Journal, which reflect on and analyze both the use of AI in education, communications, science, creative industries, and the integration of neural networks in media, judicial, religious, and leisure practices, and in the structure of the new everyday life.

Author Biographies

Svetlana A. Shomova, HSE University

  • HSE University, Moscow, Russia
    • Dr. Sci. (Polit.), Professor, Professor at the Institute of Media

Anna G. Kachkaeva, Moscow Higher School of Social and Economic Sciences

  • Moscow Higher School of Social and Economic Sciences (Shaninka), Moscow, Russia
    • Cand. Sci. (Philology), Professor

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Published

2024-11-08

How to Cite

Shomova, S. A., & Kachkaeva, A. G. (2024). Between Charm and Fright: Dialogue with the “Other”. An Analysis of AI Practices in Professional and Everyday Life. Monitoring of Public Opinion: Economic and Social Changes, (5). https://doi.org/10.14515/monitoring.2024.5.2766