Koval Е.А. 2023. New Algorithms of Power in the World of Algorithms. Book Review: Hasselbalch G. (2021) Data Ethics of Power: A Human Approach in the Big Data and AI Era. Cheltenham; Northampton, MA: Edward Elgar. Monitoring of Public Opinion: Economic and Social Changes. 5 (Nov. 2023). DOI:https://doi.org/10.14515/monitoring.2023.5.2463.